STILWERK
STILWERK HOTELS
STILWERK
STILWERK HOTELS
stilwerk spaces
stilwerk is the destination for design, art, culture and life. For nearly 30 years, stilwerk Hamburg has been a meeting place for premium brands and a design-savvy audience — housed in an 11,000 m² listed malt factory that has evolved into one of Northern Europe’s most influential design hubs.
We don’t talk about excellence. We live it.
facts & figures
Premium brands
+300
Total floor area (in sqm)
11.000
Stores
28
Socials
40.000
our story in numbers
be part of stilwerk
Rental spaces
The Concept
Long-term retail presence in an established design destination with 28 stores and over 300 premium brands.
The Advantage
Visibility, relevance, revenue. Brands benefit from network synergies, targeted communication and a high-spending, design-savvy audience.
Pop-up spaces
The Concept
Flexible rental models from one week to several months — ideal for product launches, market tests or seasonal activations.
The Added Value
Fast brand presence without long-term commitment. Benefit from a curated audience, organic footfall and an environment designed for impact and conversion.
Office spaces
The Concept
Premium office space available for a limited time on the upper floors of stilwerk Hamburg – flexible use for up to two years. Work in a curated design environment with a high quality of stay.
The added value
Iconic architecture, excellent transport links and in-house catering. A stylish, comfortable and prestigious place to work.
Point of Sale
The concept
High-quality advertising and presentation spaces throughout the building – strategically placed along premium customer flows.
The added value
Maximum visibility and brand strength through strategic positioning. Cross-promotion with premium brands increases reach and recognition.
Standort & Architektur
Ikonisches Wahrzeichen
Historische Malzfabrik in der Großen Elbstraße – ein Stück Hamburger Industriegeschichte mit internationalem Flair.
Architektonische Strahlkraft
Denkmalgeschützte Bausubstanz kombiniert mit modernem Design – einzigartiges Ambiente für Markeninszenierungen.
Zentrale Lage
Im Herzen des Designquartiers, zwischen Elbe, HafenCity und Altona – optimal erreichbar für Kund:innen aus Hamburg und ganz Norddeutschland.
Markenökosystem & Community
Kuratiertes Umfeld
Über 300 Premium- und Designmarken unter einem Dach – von Interior bis Lifestyle.
Kooperation statt Konkurrenz
Marken profitieren von gegenseitiger Sichtbarkeit, Cross-Promotion und gemeinsamen Events.
Etablierte Retail-Plattform
28 fest etablierte Stores schaffen Vertrauen und Besucherfrequenz.
Reichweite & Kommunikation
Digitale Präsenz
Über 40.000 Follower auf Instagram & Facebook – starke Social-Media-Kommunikation mit überdurchschnittlicher Interaktionsrate (CTR 10 %).
Eigene Medienkanäle
stilwerk Magazin (30.000 Auflage), Newsletter, Website & Eventplattformen.
ReFraming Architecture, Design & Art
Hochkarätige Eventserie, die das stilwerk als kulturelle Bühne etabliert.
Hospitality & Markeninszenierung
Boutique Hotels by stilwerk
Design-Hotels erweitern die Markenwelt über den Aufenthalt hinaus – Hospitality als Marken-Erlebnis.
Eventkompetenz
Zwei architektonisch herausragende Eventlocations – ideal für Präsentationen, Corporate Events oder Ausstellungen.
Ganzheitliche Experience
Design, Lifestyle und Architektur verschmelzen zu einer inspirierenden Markenbühne.
Wirtschaftliche Vorteile
Zielgruppe mit hoher Kaufkraft
Designaffine, markenbewusste Kund:innen mit Premium-Affinität.
Effiziente Flächennutzung
Flexible Mietmodelle – von Pop-up bis Dauerfläche.
Sofortige Markenaufwertung
Präsenz im stilwerk steht für Qualität, Designkompetenz und stilbewusste Haltung.
open spaces
Retail basement
177 m²
Retail 2nd floor
253 m²
Pop-up 5th floor
143 m²
Retail space 2nd-4th floor
663 m² + 548 m² + 692 m²
Retail 3. OG
137 m²
Office space 6th floor
261 m² + 96 m² + 124 m²
Office space 8-9th floor
578 m² + 114 m²
Retail space 4th floor
514 m²
Retail space 2nd floor
199 m²
Shop space 2.5
506 m²
Shop area E.4
156 m²
Retail space basement level
from 92 m²
what sets us apart
Iconic Location
An architectural landmark on Große Elbstraße – in the heart of Hamburg's design district. Monument meets design.
Premium target group
Design-savvy decision-makers from the fields of architecture, design and real estate – with an eye for quality and impact.
Holistic experience
Design, lifestyle and architecture merge to create a brand stage that makes an impact.
Curated brand ecosystem
300+ premium brands benefit from shared visibility, cross-promotion and a commitment to quality.
Communication & community
Over 40,000 followers, an active newsletter and curated event formats create visibility and relevance.
Design meets hospitality
Two boutique hotels expand the touchpoints – hospitality becomes a brand experience with sales potential.
your brand belongs here
stilwerk Hamburg is the place where design brands make an impact.
Visible. Highly relevant. In the right context.
Premium target group with high purchasing power
Curated brand environment instead of competitive pressure
Visibility through events, community & reach
Location with architectural appeal
Curated brand environment instead of competitive pressure
Visibility through events, community & reach
Location with architectural appeal
Curated brand environment instead of competitive pressure
Visibility through events, community & reach
Location with architectural appeal
Contact
Constantin von Egidy
Mail: c.vegidy@stilwerk.de
Tel.: +49 40 / 28809464
Leon Wolff
Mail: l.wolff@stilwerk.de